The wrong landing page is a waste of money. Without a clear purpose, understanding of customer needs and a well thought out structure,...

A customer is about to make a purchase, but at the last moment changes his mind. This problem is familiar to all online shop owners...

Dropshipping seems to be an ideal option for starting a business without large investments. However, the attractive picture hides risks:...

Who are cold customers, hot customers and warm customers, and how do these customer categories differ from one another? You've probably...